As an Independent Rep: Are You Easy to Work With?
If you’ve read any of my other blog posts, you’ll know that I firmly believe success as an independent RepHunter Rep begins long before you ever sign your first client. The groundwork you lay determines whether you’ll thrive or struggle.
A critical element of success? Having a straightforward, efficient process to understand your client’s sales challenges and goals—and seamlessly integrating into a sales process that serves them.
Simply put: Don’t waste a second of your client’s precious time, because it’s your time, too.
Have you ever watched a master craftsman at work? Whether they’re shaping wood or carving stone, what sets them apart is the efficiency with which they create something extraordinary from raw materials.
It’s the same for independent reps. In the world of sales, we are the craftspeople—and we must act accordingly.
Evaluate Your Toolkit and Network
To set yourself apart as an exceptional rep, start by assessing your own tools and processes. Ask yourself these key questions:
- Do you have an easy-to-understand, adaptable onboarding process? Can it be completed in just two hours of client contact time, so you can hit the ground running with sales calls?
- Do you have a resource network to solve challenges quickly? Are there external resources or trusted experts you can tap into when faced with unexpected obstacles?
- Is your onboarding process enjoyable and impressive for your client? Are you setting a high bar and leaving them amazed and delighted?
- After one week, do you provide clear progress updates? Do you have a system to report your activities and results weekly, making it easy for your client to see the value you bring?
If you answered “NO” to any of these questions, it’s time to build a solution.
Why Your Process Matters
Your greatest advantage as an independent rep is your ability to offer clients a sales experience they’ve never had before. Set high standards for yourself, and you’ll attract high-performing principals who respect your professionalism and results.
Here’s how to establish yourself as a sought-after rep:
- Be Accountable. Use weekly sales reports to track your activities and results. It’s amazing how motivating Fridays can be when you’re organizing a week’s worth of new opportunities.
- Earn Respect Through Action. Instead of making promises, show results. When you consistently deliver opportunities, your emails get faster responses, and clients take your calls because they know you bring value.
- Stay Consistent and Confident. Set the tone with your actions and maintain your momentum. The confidence you exude in your work will earn trust and open doors.
Enjoy the Journey
The most rewarding part of this journey is staying true to yourself and enjoying the process of helping businesses grow. By holding yourself to the highest standards, you’ll find that the best clients naturally gravitate toward you.
Let’s learn from each other—reach out with questions or insights anytime.
Here’s to a super successful 2025!
Wishing you success,
David Westdorp
David Westdorp Strategies
Direct: 778.994.3414
www.davidwestdorp.com